THE Album COURSE

You already know albums are where the profit is. What stops most photographers isn't belief, it's the how: it feels icky to push the sale, you're not sure when to raise it in the client journey, how to price it for real profit, or how to design something you're proud to deliver. So either never build out your album offering or you stop mentioning them to clients and every dollar keeps coming from being behind the camera. I built this course because when I started, I needed someone to show me how it's actually done in a real business, not just tell me it was profitable. That's what this is: my full process, so albums become a revenue stream you run with confidence.

• Sell albums without feeling salesy, the mindset and the words, so it feels like service, not a pitch

• Build an album offer your clients actually want priced for real profit, not a token margin

• Know exactly when and how to introduce albums across your client journey

• Design and deliver albums you're proud of including the covers, suppliers, packaging, the finishing touches

• Put it to work now - with my Album Profit Calculator, 6 email templates, a social content plan, and plug-and-play resources

7 modules · 3+ hours of filmed content · Video, audio and closed captions · Lifetime access to all content and future updates.

Module 1 · Foundation: the mindset behind selling albums. You can't sell what you don't believe in; this is where belief and confidence start.

Module 2 · Define your album offer: ideal client mapping, market and supplier research, and shaping an offer that's true to your brand.

Module 3 · Client journey & buyer psychology: when and how often to introduce albums, buyer types, appealing to desire, and handling objections.

Module 4 · Pricing for profit: calculating your selling price and add-ons, my pricing calculator, outsourcing, and protecting your margin.

Module 5 · Marketing & selling: building awareness through the client experience, product placement on your site and socials, and the power of face-to-face.

Module 6 · Design: designing the album, cover art, finding print suppliers and ordering, plus packaging and special touches.

Module 7 · Delivery: the post-production and delivery workflow that turns clients into your biggest advocates.

Photographers who want albums to be a real, profitable arm of their business, whether you're just starting or already established. If you know you should be selling albums but don't know where to start, or you're doing it inconsistently and leaving profit on the table, this is for you.

Photographers who don't want to offer print or albums as part of their client experience. This course is built entirely around making albums a confident, profitable part of how you work.

Purchase gives you immediate access to the online learning platform, with all modules available from day one. Pre-recorded and self-paced, each lesson mostly 5–30 minutes, in video, audio and closed-caption, watch on a lunch break, listen on the drive to a shoot, or read with a coffee. Lifetime access, so you can revisit any module whenever you need.

This course gives you the strategy. The Album Profit System pairs it with everything you need to run albums end to end: the Album Guide to present to clients, the 13 editorial Album Cover Templates to design with, and the Album Sales Email Kit to sell with. Strategy, presentation, design and sales tool in one system.

$919 USD — save $149

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I haven't started selling albums yet, should I still join?
Absolutely. It's never too early to add albums, and the key to selling them well is having a plan, which is exactly what this delivers.

I'm busy. How long until I see results? Around 3 hours of content in bite-sized modules, most 5–30 minutes. Watch, listen or read whichever suits you. The sooner you start implementing, the sooner you see results.

My clients say they don't want albums, why buy this? That's usually a marketing gap, not a demand gap. I'll show you how to build desire and introduce albums so your clients are primed to say yes.

What happens when I buy? You'll get a link to create your login on the online education platform, with every module, recording, caption, workbook and download inside. Lifetime access included.

What's the refund policy? You have three months to go through everything. If it doesn't feel like the right investment, email the team for a full refund, no questions asked.